Welcome! If you are interested in marketing your product or service in Estonia, I can help you.

Despite its small size, Estonia is a surprisingly diverse country. The population of Estonia is 1,3 million, the population of Russians in Estonia is estimated at 320,000.


Twelve years as a journalist has given me the pleasure to know most of the key players in the field. If you would like to enter the market, learn more about the ins and outs of it or just need help meeting the right people, get in touch.


I have been working in the field of marketing and media since 2006. For 12 years I worked as the CEO and Editor in Chief for Best Marketing, the biggest marketing and advertising news portal and conference organizer in Estonia owned by the business newspaper Äripäev.

From 2019 up to 2021 I was the Editor in Chief of the news site of the Estonian Marketing Association, a non-profit organization that unites and represents marketing and advertising professionals in Estonia. At the same time I contributed as a journalist to the Viimsi community newspaper Viimsi Teataja.

For ten years I have covered the Cannes Lions International Festival of Creativity, the world's biggest festival of its kind, for the marketing audience. For two times I have participated at the Nordic Business Forum, the biggest business conference in Europe. I have belonged the jury of the EPICA Awards, the only creative prize awarded by journalists working for marketing and communications magazines around the world.

Currently, since 2020, I am working as a chief specialist of foster care communication at the Social Insurance Board of Estonia.

I see myself as a freelance journalist and content creator. Thus I am always open to new job and co-operation opportunities. The topics that I usually cover in my writings are advertising, marketing, design, PR & communication, media planning, content marketing and native advertising. I can create web sites and fill them with relevant content – articles, news, interviews, photos and videos.

My interests include politics and voluntary initiatives. I wish to contribute to diminishing social injustice in the world.


I have been involved in organizing more than 100 marketing, advertising and business conferences and seminars over the years. I have organized the most prestigious competitions of marketing in Estonia – the Marketing Effectiveness Awards, the Media Effectiveness Awards, the Digital Marketing Effectiveness Awards and the International Festival of Creativity Balticbest.  I am one of the organizers of the Estonian National Festival of Creativity Kuldmuna. I am experienced in working in high-stress multi-lingual environments.

I am a member of the Estonian Union of Journalists.

If you think that I can help you, feel free to contact me via e-mail silja.oja@gmail.com or over the phone +372 53 079 151

Silja Oja